AKT London – The Natural Deodorant Balm, £18
Founded by West End actors Ed Currie and Andy Coxon, these deodorant balms from AKT come in cream form. Made from soothing shea butter and calendula oil and infused with natural botanicals, one pea sized application in the morning gives you 24 hours of protection. Better yet it comes in fully recyclable metal packaging (even the cap) and you can order your tubes on a subscription basis, so your armoury stays stocked all year long.
Available at AKT London.
The Fellowship – Advanced Moisturiser, £25
The Fellowship is a line of vegan and cruelty-free grooming products including advanced moisturiser, body wash, conditioner and more that has been launched this year after five years of development as a brand. The products are the brainchild of Andrew Cooper, a male supermodel who has travelled the globe and experienced the full gauntlet of male beauty products, and is seeking to normalise their use as part of men’s daily routine.
Available at The Fellowship.
Hawkins & Brimble – Eco-Refill Shampoo, £12, Eco-Refill Pouch, £7
British grooming brand Hawkins & Brimble wants to ditch 95% of its plastic usage by the end of this year. To help achieve this, the company has just introduced a new range of refillable grooming essentials from shampoo to hair spray. These five products come in refillable aluminium packaging and can be topped up using recyclable refill pouches. A great way to feel great while also supporting sustainability.
Available at Hawkins & Brimble.
Man Theory – Le Beau Beard Oil, £12.99
Cosmetics and grooming was one of the first industries to undergo a close level of scrutiny regarding environmental issues and sustainability. As such, brands like Man Theory, which began during lockdown, have become some of the leading voices in responsible manufacturing. Their products, like Le Beau Beard Oil, come in robust packaging while also smelling and feeling great to use with ingredients that actively heal the skin.
Available at Man Theory London.
Battle Rhythm Beard Co. – Big Bastard Collection, £65
Battle Rhythm Beard Co. are a bombastic and characterful brand delivering vegan and vegetarian-friendly grooming products for men, with a portion of each sale going to veteran and first responder charities. Not only will their beard butter and soap make you look good but they also have great names like Spitfire and M-72. Feeling cool is a big part of style. If your beard is particularly wild, they offer The Big Bastard collection, which contains everything you need to get it under control.
Available at Battle Rhythm Beard Co.